Content & Social Media Marketing Manager

Content & Social Media Marketing Manager (Omni-Channel Strategy)
Hybrid - Lowestoft (2 days office / 3 remote)
£40,000 + 10% performance bonus

PSR Solutions are proud to be partnering with a leading, purpose-driven care provider to recruit a commercially minded Content & Social Media Marketing Manager ready to take full ownership of a single, high-impact brand.

This is not a "vanity metrics" social role. This is a ROI-led, commercially accountable position where your content strategy will directly influence occupancy, lead generation, and multi-million-pound revenue across 40+ care services.

You'll be the driving force behind a unified omni-channel strategy across residential and homecare divisions- working closely with digital, web, and design teams to deliver integrated campaigns that convert, not just engage.

Key responsibilities

• Own and evolve a full-funnel social & content strategy across multiple care services
• Drive measurable ROI: leads, conversions, Cost Per Acquisition (CPA) reduction - not likes and shares
• Build robust, board-level reporting using tools like Sprout Social, Hootsuite & Salesforce Marketing Cloud
• Translate a sensitive, people-first mission into powerful, compliant storytelling
• Collaborate across digital, web, and creative teams to deliver joined-up campaigns

Skills & Attributes

• Strong commercial mindset (CPA, CTR, attribution are second nature)
• Proven track record of delivering measurable campaign ROI
• Confident working with emotionally sensitive, regulated subject matter
• Proactive, self-directed operator who builds strategy

Benefits

• True ownership of a major, growing brand
• Hybrid working with real flexibility & performance bonus tied to commercial impact
• A values-led organisation with sector-leading reputation and wellbeing credentials

To apply, you must include a CV plus a portfolio or cover letter evidencing campaign strategy and measurable ROI.

07441 340818